Auxo ingested the list of MSLs and their target KOLs, creating a structured database to enable precise monitoring and analysis.
Using its advanced analytics engine, Auxo tracked KOL activities across multiple sources, including publications, conference presentations, clinical trials, and social media platforms.
Auxo’s AI algorithms generated weekly insight triggers, highlighting critical updates such as new research publications, speaking engagements, clinical trial affiliations, and emerging trends in dermatology.
Insights were automatically delivered to MSLs through Auxo’s interactive platform and integrated email alerts, ensuring timely access and ease of use.
MSLs reduced time spent on research by 40%, allowing them to focus on high-value engagements.
With up-to-date insights, MSLs were able to engage KOLs more effectively, fostering stronger relationships.
Auxo enabled the MSL team to discover and engage previously overlooked KOLs, broadening their impact.
Auxo’s comprehensive analytics empowered the client to make strategic decisions about resource allocation and marketing efforts.